Recently I bought a bucket hat that wasn’t exactly cheap. The Nordic hat design won me over at first glance, and the variety of headband sizes — even for my wise big head — made it feel especially thoughtful.
Ah, but this article isn’t about introducing hats — hats will have to wait for next time. Today I want to document the structural design of the ring of support paper that the manufacturer specially inserts on the inner side of the hat’s headband.
Please refer to the image above: inside the hat’s inner fold, this ring of slightly stiff kraft paper is inserted, making the hat’s overall appearance better and giving it a special new-product atmosphere when you first get it.
The whole design concept is very simple: cut a protruding tab at one end of a long strip of paper, and cut a slot at a fixed interval on the other end. This way, the length can be adjusted to suit different headband sizes, without needing to develop a new pattern for every head shape.
Actually, why was I so surprised by this ring of paper? Perhaps for some people it’s a perfectly normal standard feature, but this time I picked bucket hats from four major international brands at once, and only this one used a support ring.
I hope that by revealing this in the article, the other brands — which don’t even claim to sell cheaper — can learn a thing or two. Also, for retailers selling hats, they could actually try ordering support rings branded specifically for themselves, giving customers a more professional image positioning.
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